Underdogs & Unicorns

We created a media agency that understands brands with unique situations. Brands that are competing with deeper pocketed competitors, brands with very specific potential buyers, brands that don’t appeal to everyone. We call them the Underdogs and Unicorns. They need to be smarter about media strategy, need to make sure every dollar is invested wisely and works harder for them. This doesn’t mean buy the lowest priced media, because cheap media that doesn’t work is the most wasteful spend you can make.

Our entire strategic premise is built on being smarter holistically. We ask a lot of questions rather than walk in with pre-existing notions. As an integrated agency we can impact your success both today and tomorrow. Other smaller agencies focus on one media type (ie. TV, Radio, Digital, Outdoor, etc) and are ill-equipped to understand and therefore develop holistic multi-media platforms. We excel at it, because we are truly experts at all media forms and communication platforms.